Audrey Neff Featured on Keep What You Earn, a Top 1% Podcast, to Discuss Five Vital Financial Signs for Med Spa Owners
If you own a med spa and want the option to scale, partner, or sell in the next few years, the way you build your business today determines whether buyers see opportunity — or whether they see risk.
On this episode of Keep What You Earn, a top 1% globally ranked podcast, host Shannon Weinstein sits down with Audrey Neff, Chief Marketing Officer at Aviva Aesthetics, to unpack what actually drives enterprise value in an aesthetics practice.
The pair talk about how the industry is evolving beyond traditional private equity roll-ups, why owner-operators often expand too early, and what it takes to build a med spa that’s attractive to partners, lenders, or investors. The goal isn’t to rush toward an exit — it’s to operate your practice in a way that gives you options for the future.
Tune in on Apple Podcasts, Spotify, or watch the full episode on YouTube.