Featured in PE Hub: DuneGlass targets growth-focused med spas for Aviva Aesthetics

Dan Hosler, Managing Partner at DuneGlass Capital, recently shared his “why” for partnering with Dr. Leslie Apgar and Pura Vida Med Spa to create an alternative to traditional private equity for med spa owners with PE Hub. Read a preview of his perspectives below and click through to read the full article on PE Hub.

Independent sponsor DuneGlass Capital wants to attract co-founding med spas for its new platform, Aviva Aesthetics, by educating med spa owners about the pros and cons of private equity and the firm’s alternative approach to traditional PE models, Daniel Hosler, co-founder and managing partner at DuneGlass, told PE Hub.

The Aviva model aims to allow med spa owners to retain 100 percent ownership in their businesses and receive a two to three times higher valuation upside that typically would go to PE firms and their investors, he added. Aviva is seeking out med spas that it can educate on the pros and cons of PE strategy to help them maximize their company value without relinquishing any autonomy.

“As we implement best practices, develop synergies, and find ways to help grow med spas, whether that’s through opening new locations or bringing in new equipment, today’s valuation of the business is not the one that matters with our model,” said Hosler. “It’s the valuation two, three, or four years down the road that we all collectively get because we’ve optimized the business.”

Read the full article on PE Hub here.